A major benefit Waters Edge Design brings to clients is our in-depth, direct relationship with more than 125 leading home furnishings manufacturers and suppliers. They are part of our LIVV Home LIVV Home Collection™ of fine furniture, custom window treatments, wall and floor coverings, accessories, lighting.
One of the ways we strengthen these supplier relationships is our annual visit to the October High Point NC International Home Furnishings Market. There are usually over 100 of our Decorating Den Interiors design professionals visiting with many of our sources for high quality and distinctive home furnishings.
What this means to our clients is that we are not some lesser-known designer who occasionally deals with these sources. Waters Edge Design is part of a collective of some 250 interior design businesses from throughout North America. We represent a major source of revenue for our suppliers. We tour the Market on scheduled visits in groups of about 25. When we enter one of the High Point Showrooms, we make an impact. The special attention we receive benefits our clients. We get lots of detail about what makes the products we bring to clients special.
Staying Fresh
The High Point Market is the largest home furnishings industry trade show in the world, with over 11 million square feet and about 2000 exhibitors throughout about 180 buildings. It is daunting for small independent designers. Again, though, our clients benefit from a major advantage we have.
Our Director of Design and Head of Merchandising, Sr. Vice President David Haseley, and his team, work directly with senior executives of our supplier firms, often the CEO, to ensure that our time at the Market is most effective. We are shown the newest products in home furnishings, the newest in textiles, the newest in construction, the newest in styles, the newest in sustainability, the newest in color trends, and anything else that’s new in interior decor.
We also visit manufacturing plants to see first-hand the craftsmanship, attention to detail, and overall quality that is a feature of the products we offer to clients. And we get to meet employees so they can know that we are a major customer.
Even those of us who can’t attend Market still get the benefit. Our designers are each part of a geographic region that meets frequently for camaraderie, continuing education and updates from our area supplier representatives. The first regional meeting after Market will involve in-depth discussion of what was fresh.
Another benefit for clients, is that after each Market, David and our Merchandising Department produce a seminar presentation on the latest trends seen. Our designers can use that presentation as a meeting program for local organizations in their area.
Leadership
Our clients even help us strengthen our supplier relationships by enabling us to serve as a resource for our suppliers. Because we do such a wide range of design projects company-wide, we are often asked to participate in educational panel discussions at home furnishings showrooms at High Point.
This year, for example, Gabby Luxury Furniture leaned on Krista Shugars, (shown 3rd from left) of the Baltimore area, to be a panelist discussing “Luxury is an Attitude: Building Insane Revenue with Everyday Clients.” Universal Furniture used colleagues (l-r) Jennifer Ward-Woods and her sister Barbara Elliott, of Stone Mountain, Ga., along with Laura Outland and Lynne Lawson, of Columbia, Md. to discuss “Designing for Different Generations.”
All five of these design pros have achieved Designer of the Year status as judged by interior design journalists evaluating room makeovers in the annual International Dream Room competition.
We also get to meet internationally known designers like Thom Felicia, Candace Olson, Jaclyn Smith, Hilary Farr, and Libby Langdon and pick up ideas from them.
Waters Edge Design gives clients an edge in considering options for a new room design. We want our clients to be confident that they are getting solid knowledge from us on what is quality and fresh. Contact us today to create something beautiful!
Waters Edge Design proudly serves: Branson, Kimberling City, Reeds Spring, Saddlebrooke, Hollister, Ridgedale, Golden, Monett, Purdy, Cassville, Marionville, Aurora, Cape Fair, Galena, Shell Knob, Highlandville, Kirbyville, Camdenton, Osage Beach, Sunrise Beach, Lake of the Ozarks and Forsyth.
